HOOPS, CONTENT, MARKETING, ME.
What's up everyone! I'm Jaki. Most of you know me as Jaki at Krossover or Jaki from FloHoops, but at the end of the day, I'm just me, and do what I do! As soon as I began playing competitive basketball in 5th grade, I've been known as a 'google search' for scouting reports. Try me! Though officially tabbed with the nickname by my teammates at Binghamton University, my life consisted of sleepless nights throughout high school memorizing then-young blogs like Hoopgurlz.com and MaxPreps. Once it came time to think off the court, I immediately began funneling this knowledge into content generation at every opportunity I sought out. First, as Assistant Sports Editor at The BU Pipe Dream, and a marketing intern with a minor league baseball club. Once I graduated in 2011, I dove head first into sports television production with IMG Media. This eventually paved the way for a more niche approach to my work as I grew my efforts deeper into the basketball community. In 2012, I joined Krossover and ran content as community manager for the majority of my stay, and further as content marketer and producer for FloHoops/FloSports.